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MBA - Brand Management

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About

The MBA in Brand Management program allows students to develop both the skills and knowledge required to build, manage, and grow brands stronger. This course covers brand identity development, consumer perception, brand strategy, as well as communication preparation to deal with intricacies in sustaining brand equity in competitive markets. 

The curriculum would include brand strategy, consumer behavior, marketing communications, digital branding, and product management. Students learn to devise and implement strategies that enhance the value of a brand by attracting customers and then catering to potential customers who would be loyal to the brand. Often, case studies, internships, and practical projects are involved in this program to provide real-world exposure to brand management challenges across diverse industries.

Job Opportunities: An MBA in Brand Management will open the gates to ample career prospects in retail, consumer goods, technology, fashion, and hospitality industries.

Some Key Job Positions are as follows:

  • Brand Manager
  • Product Manager
  • Marketing Manager
  • Digital Brand Strategist
  • Advertising Manager
  • Market Research Analyst
  • Public Relations Manager
     

Course Duration

This is a 2 year undergraduate program. This program consists of 4 semesters.

Placement

Job-Oriented Training

At Emperor of Education, we provide comprehensive job-oriented training to students during their academic journey, ensuring they acquire the skills needed to excel in the industry and secure placements effortlessly. Our training programs are designed to bridge the gap between theoretical knowledge and practical skills.

Key features of our job-oriented training include:

  • Curriculum Integration: We integrate job training directly into the curriculum, allowing students to develop industry-relevant skills alongside their academic studies, ensuring a seamless learning experience.

  • Practical Exposure: Through hands-on workshops, internships, live projects, and industry simulations, students gain practical experience that prepares them for real-world challenges.

  • Industry Expert Sessions: Regular interactions with industry professionals provide students with valuable insights into current market trends, expectations, and best practices.

  • Technical and Soft Skills Development: We focus on both technical competencies and essential soft skills such as communication, leadership, and teamwork, which are crucial for success in any professional environment.

  • Placement Readiness: Our training includes resume building, interview preparation, and mock assessments to boost students' confidence and readiness for job placements.

  • Tailored Training Programs: Training is customized based on the specific industry demands and student aspirations, ensuring relevant skill acquisition.

By equipping students with the necessary skills and confidence, our job-oriented training programs significantly enhance their employability and career prospects in today’s competitive job market.

Our Recruiters:

  • At Emperor of Education, we are dedicated to elevating student careers by providing exceptional opportunities through our partnerships with over 750 top reputed national and international companies. 

  • Our extensive network connects students with leading organizations across various industries, ensuring that they receive the best career opportunities and a strong start in their professional journey. 

  • We focus on bridging the gap between education and employment, empowering students to achieve their career goals and giving them the platform to reach new heights.

Admission Process

Emperor of Education facilitates admissions to its participating institutes for students based on their merit.

Fee Structure

The average fee for MBA is Rs.4.00 Lakhs to Rs.20.00 Lakh, per annum.  It may differ from college to college

Faculties

Our faculty members are highly experienced professionals who are graduates of some of India’s most prestigious institutes, including the Indian Institute of Technology (IIT), Indian Institute of Science (IISc) Bangalore, Jawaharlal Nehru University (JNU), University of Delhi (DU), Banaras Hindu University (BHU), and Amity University, Noida.

With their vast knowledge and expertise, our teachers are dedicated to shaping the future of our students by providing a balanced education that combines both practical and theoretical learning. Their commitment ensures that students are well-prepared for the challenges of their chosen careers.

Classroom

The classrooms are equipped with modern technologies such as smart boards and projectors to enhance the learning experience.